Air Europa and Adhetec collaborate to decorate one of their newly delivered B787 aircraft with a blazing multicolored “X” emblem in honor of popular reggaeton singer Nicky Jam latest new song with J. Balvin, “Equis X” using our self-adhesive foil ADHECAL ® 13880 ®
Everything started in Nicky Jam’s video clip, where a 3D version of the aircraft and logos appear. While touring Spain, the artist challenged the Airline to make it become reality. Air Europa accepted against 100,000 social networks interactions with the hashtag #Xaireuropa.
In total, the interpreter achieved 300,000!
As promised, Air Europa launched the project and contacted Adhetec to manufacture and install the exterior decals representing the artists album emblem.
Air Europa chose ADHECAL for its superior technical properties qualified by Boeing under the BMS 10-026 (durable, extra resistant to erosion, hydrofluids and UV)
Short Lead-time, vibrant durable graphics, and perfect fitting on the aircraft: The Adhetec touch!